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Why Customers Value Our Products

The following research, conducted by Reed Research Group, explains the value we provide to our customers and how we can enhance the profitability of their food and beverage service.

Research Results:

  • Respondents tend to think hard/mixed drinks with plain black stirrers will most likely be served at local bars (79%) and nightclubs (63%), followed by moderately priced restaurants (54%).

  • When it comes to the types of establishments most likely to serve hard/mixed drinks with custom-printed or custom-designed drink stirrers, upscale hotel bars (62%), nightclubs (51%), and white table cloth restaurants (45%) were the top mentions.

  • Over two-thirds of respondents expect to find moderate prices at an establishment serving hard/mixed drinks with plain black stirrers, whereas, more than half expect to find higher prices at an establishment serving hard/mixed drinks with custom-printed or custom-designed drink stirrers.

  • On average, respondents expect to find a higher level of cleanliness, service, atmosphere, popularity, food quality, and overall experience at an establishment serving hard/mixed drinks with custom-printed or custom-designed drink stirrers compared to one serving hard/mixed drinks with plain black stirrers.

  • Two out of three respondents would expect to pay more for a hard/mixed drink with a custom-designed drink stirrer than for one with a plain black stirrer.